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Playlist "33C3: works for me"

Retail Surveillance / Retail Countersurveillance

Adam Harvey

From geo-magnetic tracking for smartphones to facial recognition for email marketing, from physical shopping cart fingerprinting to computer vision algorithms that use your clothing as metadata, this talk will explore the emerging landscape of hyper-competitive retail surveillance. Instead of dramatizing these technologies which can lead to calcification and normalization, the aim of this talk is to energize discourse around building creative solutions to counter, adapt to, or rethink emerging surveillance technologies.